SMTP2GO + Groupmail = Better Email Deliverability

Streamline your email marketing with reliable deliverability and user-friendly design by integrating these powerful platforms.

Should You Let AI Write Your Emails? Pros, Pitfalls & What to Watch

Explore the pros and cons of using AI versus human writers for email marketing, and find the best approach to connect with your audience effectively.

Ultimate Guide to AI Email Marketing for Beginners [2025]

Explore how AI is revolutionizing email marketing with personalization, automation, and improved engagement strategies for 2025.

5 Best SendBlaster Alternatives in 2025 (Modern, Cloud-Based & Easier)

Explore the top five modern, cloud-based alternatives to outdated email marketing tools, offering automation, analytics, and flexible pricing.

10 Ways AI Is Revolutionising Email Marketing in 2025

Explore how AI is transforming email marketing in 2025 through personalization, automation, predictive analytics, and more for enhanced engagement.

SendGrid vs SMTP2GO: Which One Should You Use with Groupmail?

Explore the differences between two email services for Groupmail, focusing on pricing, ease of use, and deliverability to find the best fit for your needs.

AI Email Marketing Tools: How to Choose the Best in 2025

Explore the best AI email marketing tools of 2025 and learn how to choose the right one for your business growth and budget.

How to Write Email Subject Lines with AI (That People Actually Open)

Unlock the power of AI to craft compelling email subject lines that boost open rates and engagement, transforming your email marketing strategy.

Best AI Subject Line Generators Compared (Free & Paid)

Explore top AI subject line generators that boost email open rates, comparing free and paid options tailored for various needs.

Scaling Email Campaigns with Third-Party Services

Scaling email campaigns can be challenging as your business grows. Traditional email platforms often hit limits with volume, deliverability, and personalizatio

7 Best EmailOctopus Alternatives in 2025 (Ranked & Compared)

Explore the top seven alternatives to EmailOctopus, each offering unique features and pricing to enhance your email marketing strategy.

5 Best Sendy Alternatives in 2025 (Cheaper, Easier & Hosted)

Sendy is a budget-friendly email marketing tool that uses Amazon SES for sending emails at just $1 per 10,000 emails. However, its self-hosted setup, technical

Single vs. Double Opt-In: Pros and Cons

Wondering whether to use single or double opt-in for your email list? Here's the short answer: Single opt-in adds subscribers immediately after signup, helping

Low Email Open Rates: 5 Quick Fixes

Struggling with email open rates? If your emails are falling short of the 17%-28% healthy range, you’re not alone. With the average person receiving 121 emails

The Best SendGrid Alternative for Marketers Who Want a Better Campaign Builder

If SendGrid's email builder feels clunky or restrictive, you're not alone. While it excels at delivering emails with a 99% deliverability rate and handling mas

Best HTML Email Builders for Marketers (2025 Edition)

Email marketing is still highly effective in 2025, with a 4,200% ROI and 89% open rates. To succeed, you need tools that make designing mobile-friendly, profes

Newsletter Design

Best Practices for Responsive Email Templates (2025 Guide)

Over 70% of emails are opened on mobile devices in 2025. If your emails aren’t mobile-friendly, 8 out of 10 recipients might delete them instantly. Responsive

AI for Email Marketing

The 7 Best Free AI Tools for Email Marketing in 2025

By 2025, free AI tools are transforming email marketing. They help businesses write better subject lines, automate campaigns, and personalize emails - all with

AI for Email Marketing

10 AI Tools for Email Personalization

Want better email results? AI can help you personalize emails, boost engagement, and increase ROI. Here’s a quick look at 10 AI tools that make email marketing

Newsletter Design

10 Email Newsletter Ideas That Drive Clicks

Most newsletters get lost in the inbox, with average click-through rates stuck at 3.84%. But great newsletters can drive 40× more customers and deliver a 122%

Newsletter Design

Drag and Drop vs HTML: Email Builder Guide

Should you use drag-and-drop email builders or HTML coding for your email campaigns? The answer depends on your goals, resources, and technical expertise. Here

Analytics & Optimization

Email Analytics: What Metrics Actually Matter

Want to make your email marketing work better? Start by tracking the right metrics. Here's what you need to know: Open Rate: Measures how many people open your

Email Marketing

Email Campaign Checklist: 12 Steps to Success

Want better results with your email ads? Use this 12-step list to get more people involved, sell more, and earn $42 for every $1 spent. Here's what to think ab

Email Marketing

7 Best Email Marketing Tools for Small Business

Email marketing is one of the most cost-effective ways for small businesses to connect with customers, offering an average return of $36 for every $1 spent. Bu